Baigarina Aliya Turganovna

Baigarina Aliya Turganovna

lecturer


E-mail: Education

1995-1999 гг. - Bachelor degree, qualification «Economist-Financier».

2002-2003гг. – Master's degree in Economics

2006-2009 гг. – Doctoral degree, specialty "Economics of Science"

Main courses taught

Marketing, Advertising, Entrepreneurship

Date of birth

28.04.1978

Academic degree

PhD

Academictitle

-

Specialty code

08.00.00- Economic Sciences

Topic of the dissertation

Promotion of Kazakh brands to the international market: state and ways of implementation

Position, placeofwork

NpJSC "Kokshetau University named after Sh. Ualikhanov", lecturer at the Department of Business and Services

Scientificdirection

Marketing

Education (name of the university)

1995-1999 гг. - Bachelor degree, qualification «Economist-Financier».

2002-2003гг. – Master's degree in Economics

2006-2009 гг. – Doctoral degree, specialty "Economics of Science"

Brief summary of scientific and social activities

Scientific activity consists of research in the field of marketing and entrepreneurship. Promotion of goods, advertising of goods and services, development of entrepreneurship. Public activities related to the popularization of science through the media (newspapers, magazines, social networks)

Grants

-

Awards

-

Magistrs

-

The main subjects taught

Marketing, Advertising, Entrepreneurship

Numberofworks

more than 40

Mainscientificpublications

-Is money the purpose of the economy? // Scientific journal "Bulletin of the University" Turan ", Almaty, 2017

- Recycling as a new round of modern economy // International scientific and practical conference "Ualikhanov readings-22", Kokshetau, 2018

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- Production of organic products as a new step in the development of the agro-industrial complex // ISPC, dedicated to the 40th anniversary of the AEI named after S. Sadvakasova, Kokshetau, 2019

- Strategies of "Hidden champions" // Scientific journal "Bulletin of the University" Turan ". - No. 2 (86). -2020- Development of an advertising strategy, Bulletin of KU "Valikhanov readings-25", 2021

- Разработка рекламной стратегии, Вестник КУ «Валихановские чтения-25», 2021

-Result-oriented digitalization in livestock production sector of the RK(Problems of AgriMarket, No 4, 2021)

e-mail

baygarina78@mail.ru